What We Check First
- Google Search Ads: high-intent keyword targeting for active service searches
- Google Maps Ads: local pack visibility tied to the service area and landing path
- Performance Max Campaigns: cross-channel campaigns reviewed against actual lead quality
- Display & Remarketing: repeat visibility for visitors who did not inquire the first time
- YouTube Pre-Roll Ads: video advertising for awareness and landing-page traffic
- Call-Only Campaigns: direct phone calls from search, useful for service businesses
How We Manage the Account
- Discovery & Audit: current account review or new account setup
- Strategy: keyword research, competitor review, and budget allocation
- Build: campaign structure, ad copy, landing-page notes, and conversion tracking
- Launch & Monitor: daily checks and bid adjustments
- Optimize: A/B testing and negative keyword refinement
- Report: monthly spend, search terms, inquiries, and next actions
Pricing
- Starter: $500/month management (up to $2,000 ad spend)
- Growth: $1,000/month management (up to $5,000 ad spend)
- Scale: $1,500+/month management ($5,000+ ad spend)
No long-term contracts required. Ad spend is separate and paid directly to Google.
How We Run the Account
- We don't lock you into contracts
- You own your account and data
- Monthly calls to review performance
- We say no when Google Ads isn't the right channel for you
- SEO, content, and creative can be connected when the landing path needs work
Ad spend should move toward the searches and pages that produce qualified inquiries. Review your account.